Building an expansive network can seem pretty straight forward - but are you taking the time to maximise your efforts and make that network actually work for you?

Networking is a nurturing means of marketing. It is rarely a quick sale but can lead to profitable long term relationships.

Take the time to invest in networking for a better ROI.

Designate a small segment of time each day to update business contacts, send out emails, make phone calls and arrange plans in order to keep your network active.

Ensure you connect to business leads on LinkedIN and schedule time each day to see what's going on there.

Contribute (don't sell - it's tacky) and people will come to realise your value.